Tourseta

This page lists the events that Tourseta sends to Google Analytics (GA4), Meta Pixel, and Google Tag Manager (GTM).

Analytics events

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Create your workspace and invite the people you work with.

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Build your first workflow and watch it run end to end.

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Connect the tools your team already uses to bring data in.

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A quick lap of the product so you know where everything lives.

{appName} in 60 seconds

This prototype demo is aware that you are reading “{title}”. It can point you back to the current article, but a production article-aware Fin contract is still follow-up work.

Prototype article-aware answer

Because you already asked about invitations, this prototype demo can add the follow-up: use the role selector before sending each invite to limit access to the teammate responsibilities.

Prototype role-limiting follow-up

This prototype demo suggests starting with your workspace profile, inviting the team members who need access, and then connecting the integrations you use.

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In this prototype demo, integrations are configured from workspace settings. Choose the integration, connect the account, and review the enabled permissions.

Prototype integrations answer

In this prototype demo, invite teammates from workspace settings, then choose the access each teammate needs before sending the invitation.

Prototype invite-team answer

This prototype demo does not have a scripted answer for that question yet. Try asking how to invite your team or open a source article. No production Fin API was called.

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Event	Parameters	Description
Page view	-	This is an automatically collected event.
Select tour date	`tour_id` `date_selected` (format: YYYY-MM-DD)	Triggered when a tour date is selected or has been pre-selected via a query parameter.
Select travelers count	`tour_id` `travelers_count`	Triggered once users have selected the number of travelers.
Begin checkout	GA4/GTM `currency` `value` - total value of the tour `items` (array) `item_id` - tour ID `item_name` - tour name `item_category` (e.g. “Tour”, “Extra”) `price` `quantity` Meta `content_ids` - ID of the tour `contents` - (array) `id` - tour ID `quantity` `currency` `num_items` - how many items (always 1) `value` - total tour value	Triggered when users click the Continue button on the first step to proceed to the traveler information step.
Login	`method` (e.g. “Email”)	Triggered when user logs in.
Sign up	`method` (e.g. “Email”)	Triggered when a user creates an account from the login page, outside of the booking flow.
Proceed to payment	`tour_id`	Triggered when users click the Continue button on the traveler information/extras step to proceed to payment.
Payment success	`tour_id` `payment_amount` `currency` `transaction_id` (Tourseta internal)	Triggered when the system returns a successful payment status.
Payment failed	`tour_id` `error_code` (Tourseta internal)	Triggered when the system returns an error indicating that the payment has failed.
Purchase	GA4/GTM `currency` `value` - total value of the tour `transaction_id` - our booking ID `items` (array) `item_id` - tour ID `item_name` - tour name `item_category` (e.g. “Tour”, “Extra”) `price` `quantity` Meta `content_ids` - ID of the tour `contents` - (array) `id` - tour ID `quantity` `currency` `num_items` - how many items (always 1) `value` - total tour value	Triggered when the booking is successfully completed and registered, whether with or without a deposit payment.